Business Development: 5 Hot International Markets

Of course we all know the importance of being global. The more important question is where to begin. Here is a hot list of five markets to target first (read the full article from Entrepreneur Magazine here).

  1. Brazil
  2. Russia
  3. India
  4. China
  5. Mexico

Each market is difficult for different reasons. Your key to success will center around your understanding of which niche needs your product or service and finding out how to reach them most efficiently. Do your homework and start networking and looking for partners before you buy a plane ticket. Arrange a full week of meetings and be prepared to alter the product or service to fit the specific needs of the market.

If you can’t get this right and get your product into markets abroad, be prepared to find out about international competition the hard way; when they’re selling in your back yard.